Six things missing from your competitor research

Six things missing from your competitor research

30-second summary: There are ways to save and optimize your SEO budget, here’s howStart with creating an “at a glance” report comparing your competitors’ key metrics. Find interesting trends to look further into!Analyze and monitor your competitors’ online sentiment and customer satisfaction. How can you become better than your competitors?Identify

How to get buy-in from the C-suite

How to get buy-in from the C-suite

30-second summary: Often SEOs and search marketing managers struggle to convey value to the board which hampers funding and support for relevant strategy implementationThere are three aspects you need to balance in order to win over C-suiteKevin Indig, Director of SEO at Shopify helps you navigate these crucial conversations Your

What Is SEO?

What Is SEO?

What Is Included in SEO? How to know what SEO is? Want to know about SEO techniques and how to use them in your online business? Wondering how to get the most from your SEO campaign? This easy-to-read guide has made this easy to educate you on all about SEO